McKinsey: How will the new normal look?

Interesting rumination from McKinsey on what the "new normal" might look like in the years ahead (free registration required). The conclusion:

This much is certain: when we finally enter into the post-crisis period, the business and economic context will not have returned to its pre-crisis state. Executives preparing their organizations to succeed in the new normal must focus on what has changed and what remains basically the same for their customers, companies, and industries. The result will be an environment that, while different from the past, is no less rich in possibilities for those who are prepared.

URL:

http://www.mckinseyquarterly.com/Strategy/Strategic_Thinking/The_new_normal_2326